WSI Internet Marketing Services - Online Strategy Planning

• We will use the comprehensive online competitor analysis to highlight your major online competitors and include all supporting organic and paid search marketing initiatives within our analysis to give you an instant competitive advantage - you will know exactly what your competitors are doing by way of internet marketing. 
• Search engine optimisation - we will help you to formulate and implement a long term organic search engine optimisation strategy that will get and keep your site at the top of the major search engines by indexing and targetting the most relevant keywords both for your business and also those used by your competitors. 
• Paid search marketing - we will help you to develop keyword specific landing pages for targetted pay per click (PPC) campaigns which will be designed to convert paid search traffic into customers for your business.
• Content blueprint - we will formulate a content blueprint that channels visitors to a content rich website, focussing on the features and benefits of your products and services which will enhance your company image and reputation online as well as increase organic web traffic and improve search engine rankings. 
• We will use persuasion architecture (also known as conversion architecture) in the design of any website pages to improve visitor conversion.
• Improve the return on your marketing investment - both online and offline: we will create a customised Google Analytics dashboard for your business to measure and refine all online advertising campaigns and help monitor the performance of all your marketing initiatives. 
• Provide ongoing account management and make appropriate strategic recommendations to ensure continual improvement in your websites ability to generate sales and market your products and services. 
• Email marketing - an effective email marketing strategy that retains existing clients and prospects.  We will use email marketing to help you stay in touch with recent and established clients.  Email marketing can also increase the value proposition of your business to your clients by providing personalised relevant information about your products and services, etc. 
• A link building strategy to help drive targetted traffic to your website and any micro sites you might use to help promote your business. 
  

If you would like a no-obligation discussion about our internet strategic planning services please call us today on 01293 822755 or use the Contact Form.