WSI Internet Marketing Services - Link Building

What is Link Building?

Link Building is one of the key components of any effective search engine optimisation and internet marketing strategy.  Link building is a powerful way to improve the search engine ranking of your website and building quality in-bound links from other respected websites and web portals will improve your search engine placing.  A good Link Building strategy will include:

Directory Submissions

The online directories are a great place for you to create quality in-bound links to your website.  By creating an entry for your business on the directories WSI Internet Marketing Services can generate good quality relevant in-bound links to your website. 

Article Submissions

WSI Internet Marketing Services can write and distribute keyword rich articles about your business on a monthly basis.  Our specialist copywriters research the most effective keywords for your business products and services and will incorporate these into a regular series of articles which can be posted throughout the internet.  This approach will enable you to target the more effective "long-tail" keywords that most web searchers typically use to find your products and services. 

Blog Links

At WSI IMS we believe that any business hoping for a serious internet presence should have a regularly updated Blog in addition to their main website.  Not only is a Blog an extremely powerful link building vehicle, it also provides your business with a forum to chat directly to your customers and prospects about your products and services.  The power of a Blog should not be underestimated and we have proven time and time again that Blog postings often achieve higher ranking in the major search engines than normal website pages and certainly they are ranked much more quickly.

Social Bookmarking

The major search engines are now being influenced more and more by social media when determining their search result placings.  Not too long ago you would have created a new content page on your website and waited a few weeks/months for the search engines to discover the new content.  Now by virtue of social bookmarking websites internet users are indexing your pages instead of the search engines. 

By using social bookmarks correctly your content can be made available to anyone immediately it has been created, or at least within a couple of hours.  WSI IMS can help you identify the correct social media networks for your business. 

Online Press Releases

The online press release websites are an excellent way to build reputable links back to your website and thus increase your search engine visibility.  When someone reads one of your online press releases you know that they are interested in the subject matter because they have to click through in order to read it.

WSI IMS can optimise your news / PR articles for the search engines.  Getting your press release onto the various news websites will help you to:

• Reach millions of Internet Users directly
• Create quality inbound links to your website
• Raise the search ranking of your website.

To download our complimentary 'Definitive Guide to Link Building' click here

For more information about WSI IMS Link Building Services please call us on 01293 822755 or use the Contact Form.