The Internet Solutions Lifecycle is a 6-phased development plan that has been used by WSI to produce thousands of successful internet solutions for businesses of all sizes worldwide.
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Internet Business Analysis™
The first phase of the WSI Internet Solutions Lifecycle is the IBA. In this phase we will ask questions to enable us to fully understand your business and what your internet business needs are. We will explain to you how your business can make the most of the huge opportunity that the internet provides. WSI Internet Marketing Services can offer you a range of solutions, depending on your budget - whether you are in the market for something simple or whether you need a comprehensive internet solution with advanced functionality. The IBA will help us to identify specific opportunities for your business to reduce costs, simplify operations, generate leads and introduce new growth.
Functional Design
In this phase we will work with you to define the structure, look and feel of your new website. Many factors can be involved to "make the difference" between a successful website and one that visitors will never return to. Complex designs using extensive "flash" technology may look great but they are highly impractical if your website visitors can't find what they are looking for quickly. Similarly, a visitor who is greeted by a site containing endless blocks of text with little interactivity is unlikely to stay very long on the website and certainly not long enough to find out what your business has to offer them.
WSI Internet Marketing Services understand the importance of "persuasion architecture" in converting website visitors into customers. We recognise the importance of a balanced, strategic website design - the site should be designed specifically to achieve the goal or objective that you set for it. We take special care to ensure that each web page has a unique identity and that page elements, colours and graphics all work together to provide an enjoyable experience for your customers and project a professional image for your business.
Build, Test & Launch
In this phase your new website will be transformed from concept to reality. All the technical elements included within your unique internet solution are integrated within an easily managed and administered website system, incorporating the unique look and feel from the functional design phase. Your new internet business solution is thoroughly tested by our technical team, ourselves and your own staff to ensure that everything works perfectly as it should and that the website is ready to be launched onto the world wide web.
Manage Results
At the end of the build, test & launch phase most web developers will thank you for your business and you will not see them again. Perhaps the greatest single advantage of working with WSI Internet Marketing Services rather than a traditional web design firm is the ongoing support you receive after your website has been launched.
We offer unlimited telephone support to all our clients and also offer a range of ongoing support programmes. By taking advantage of any of our ongoing support programmes you will ensure that you achieve a measurable return on your initial website investment. We do this by providing you with ongoing visitor traffic analysis (web analytics), management of your search engine ranking position, providing you with regular newsletters and updates on the latest internet business insights and also meeting with you on a monthly or quarterly basis (depending on the support programme selected) to discuss and recommend the ongoing internet strategy for your business.
For more information about how WSI Internet Marketing Services can help your business make better use of the internet to reduce costs and increase revenues, please call us on 01293 822755 or use the Contact Form. |